#LMASW18

Power of the Past, Force of the Future

A Two-Day, Deep-Dive, Workshop-Driven Conference

October 3-5, 2018

The Saguaro Scottsdale Hotel | Scottsdale, Arizona

Register Today

Hotel & Travel

The conference will be held at The Saguaro located in the heart of Old Town in Scottsdale, Arizona. LMASW has negotiated a special rate of $179.99 per night when booked by September 7, 2018 (subject to availability).

About The Saguaro — Scottsdale

The Saguaro is just steps away from some of Arizona’s best dining, live music, shops and galleries. Check out the Scottsdale City Guide, curated by The Saguaro, for things to do in the immediate area.

Sponsorship Opportunities

This year’s conference sponsorship opportunities include a variety of options, from conference-level to event-specific branding. Our goal is to make your sponsorship experience as valuable as possible. You don’t want to miss out on this great opportunity! Get your company in front of professionals from across the Southwest Region.

Learn more about available sponsorship opportunities:
Check out our 2018 Sponsorship Prospectus

For questions about sponsorships Please contact Conference Sponsorship Co-Chairs Brian Dare and Greg Griffin, LMASWConference@legalmarketing.org.

For general conference information Please email LMASWConference@legalmarketing.org.

Our Sponsors

Conference Background

The 2nd Annual LMA Southwest Regional Conference is dedicated to helping law firm professionals advance their careers by providing a premier forum to learn from and network with thought leaders and colleagues. This will be the largest annual gathering of legal marketers in the Southwest, bringing together members and professionals in the legal industry from Arizona, Colorado, Louisiana, New Mexico, Oklahoma, Texas, and Utah, as well as other parts of the United States.

Attendees that are in-house legal marketing professionals range from entry-level specialists to senior leaders in law firm marketing and business development departments. More than a quarter of those attendees are CMOs or heads of the department who are responsible for the development and management of marketing policy and strategy in their law firms and companies. Nearly half are marketing managers. And the remaining quarter is a mix of coordinators/specialists. Other attendees include consultancies and service providers.

Conference Description

This two-day conference is powered by workshops lead by multi-generational teams, such as one would see in a law firm or corporate environment. The purpose of the conference is to provide immediately-effective management and leadership tools to attendees, bringing them new ways to approach the management of highly-functioning teams and business development, marketing, and client relations functions. Workshops will cover an array of skills needed to foster collaboration, think and act strategically, and drive overall business objectives.

This highly-interactive, deep-dive conference will be exclusively comprised of two-hour workshop sessions focused on hands-on learning and real-world application. The scope of each workshop should be narrowly-focused to allow for in-depth exploration of the topic. Topics may cover any of the six pillars of the LMA body of knowledge – business development, the business of law, client services, communications, marketing management and leadership, and technology management – as well as strategic planning and skills-oriented boot camps.

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